A £7m environmental charity has rebranded after 36 years as it seeks to boost its public profile.
The Scottish organisation Changeworks, which has the purpose of decarbonising homes, said it decided to rebrand to help it to “accelerate” its work.
Chief executive Josiah Lockhart said: “Our new, bold brand really reflects what Changeworks stands for.
“Our new website will help us to work with even more organisations and partners to accelerate decarbonisation and ensure a just transition to net zero, as well as enable us to reach more people with our energy advice.
“This marks a key moment in Changeworks’ history, a new chapter that sets the tone for us gearing and scaling up to meet net zero targets.”
In its most recent annual accounts, Changeworks reported income of £7.2m and expenditure of £7.45m.
The charity said Scotland had “some of the least energy-efficient homes in Europe, accounting for 13 per cent of carbon emissions”.
It added: “Changeworks’ strategic focus is to decarbonise Scotland’s homes and the organisation is developing new services to support householders and organisations to achieve this.
“Within the wider context of the accelerating climate emergency and energy crisis, it was time to update Changeworks’ brand and website to enable the organisation to scale up as it looks to expand its reach across Scotland.”
Changeworks commissioned creative agency The Lane in September 2022 to update the brand and website.
The charity added: “The website was developed with its carbon footprint in mind, with brand colour, typography and illustration being used instead of full-width images.
“The Changeworks website is also hosted using 100 per cent renewable energy.”