In recent days, Warner Bros. has made the decision to revert back to an exclusive window for theatrical releases in 2022. A deal was signed with AMC earlier in August to return to a 45-day release window before turning movies to other platforms, like VOD or streaming services such as HBO Max. One exec also put it, watching movies on your TV is all good and well, but it “turns out size does matter.” Warner Bros. had also made headlines for some other issues for putting same day movies on HBO Max over the last year, as several of its partners, most notable Legendary, the studio behind Godzilla vs. Kong and also the Dune team were unhappy about the decision. At one point, the idea of legal action was even floated around.
Warner Bros. Execs Skip Facing Theater Execs At CinemaCon, Talk ‘Tough And Controversial’ Choices Made
