Atlanta & Los Angeles (October 10, 2019) — In honor of International Day of the Girl, leading humanitarian organization CARE and beloved children’s brand Care Bears™ have partnered with more than 30 celebrities, artists, and influencers, to celebrate smart, strong, and capable girls around the world.
Kacey Musgraves, Hilary Duff, Sia, Iman, Meghan Trainor, Michelle Williams, Paris Jackson, Sophia Bush, Bellamy Young, and more have designed one-of-a-kind collectible resin Care Bears™, inspired by CARE’s work. Each bear will be auctioned off on eBay for Charity at www.ebay.com/CARE to further CARE’s life-changing initiatives to fight global poverty through the empowerment of women and girls.
“This International Day of the Girl, I’m proud to team up with CARE and Care Bears™ to celebrate women and shine a light on all that we can achieve when we raise our voices and demand change,” said Sophia Bush. “I created Justice Bear — well, because RBG is my hero! — and to remind the world that while we’ve come a long way, our fight for civil rights is far from over. With women and girls leading the charge, I believe a world in which everyone is equal under the law is achievable.”
Example bears include Ashlee Simpson’s Equality Bear, who is focused on ensuring that people everywhere are treated equally with love and respect; Skai Jackson’s Climate Justice Bear, who is dedicated to cultivating and protecting our planet; and the Paisley family’s World Hunger Bear, who is committed to ending global hunger and malnutrition.
“Our work at CARE is rooted in the understanding that women and girls are the key to lifting families and communities out of poverty, which is why International Day of the Girl is such an important moment,” said CARE President & CEO, Michelle Nunn. “If we’re going to help solve the biggest challenges we face as a global community, we’re going to need the power of the next generation of changemakers–powerful girls from around the world. When women and girls have the right tools, like access to clean water, education, and economic opportunities they are better placed to succeed. Bidding on a Care Bear will help us bring more of these tools to girls around the world.”
“Care Bears™ remind people that sharing means caring–and through this International Day of the Girl campaign, each signature Care Bear is helping to spread compassion and love by supporting CARE’s essential and inspiring work. We’ve always known that empowered girls can do anything, and we can’t think of a better way to celebrate girl power than through the magic of Care Bears™,” said Elizabeth Litten Miller, Head of Brand & Marketing at Cloudco, the parent company of Care Bears™. “Together, we can make the world a brighter, kinder, and more equal place.”
Celebrity-designed bears include:
- Alexandra Daddario, Safety Bear
- Ashlee Simpson, Equality Bear
- Bellamy Young, Women In Agriculture Bear
- Bianca Lawson, Heart Chakra Bear
- Haylie Duff, Girl Power Bear
- Hilary Duff, Clean Water Bear
- Holland Roden, Refugee Bear
- Iman, Diversity Bear
- Kacey Musgraves, Earth Magic Bear
- Katharine McPhee, Give Girls a Voice Bear
- Meghan Trainor, Youth Are The Future Bear
- Michelle Williams, Health For All Bear
- Paisley Family (Brad, Kimberly, Jasper, and Huck), World Hunger Bear
- Paris Jackson, Global Feminist Bear
- Sia, Youth Empowerment Bear
- Skai Jackson, Climate Justice Bear
- Sophia Bush, Justice Bear
- Sunnyside Up Cast, WASH Bear
- Zac Posen, Living Blue Bear